Stress tests proposed for asset management industry

The Missouri-born SEC Chair Mary Jo White set out a raft of recommendations in December of last year in a bid to bring enhanced risk monitoring and regulatory safeguards to an asset management industry much-changed from years passed. This is a transformed American market that boasts more than $63trn in assets under management and one that has fast become a key contributor to the national and global economy.

Whereas in 1940 the industry was made up of only 51 firms, who managed and supervised $4bn in assets, the number of registered investment advisers today has crossed the 11,000 mark. Gone are the days when asset managers were left largely to their own devices, and regulators today are forced instead to recalibrate their programmes and more closely mirror the “facts on the ground”, as it was put by White at The New York Times DealBook Opportunities for Tomorrow Conference. Despite the costs of cranking up regulatory ties, the volume of assets under management cannot escape the attention of regulators.

[T]he regulatory overhaul gripping the financial services sector is about to make its mark on asset management, irrespective of the industry’s lobbying clout

The often-made assertion that asset managers must be more tightly controlled than they have been previously is an opinion that has – at least in part – been fuelled by fears of a looming financial crisis. Whereas the American housing market and banking industry were at fault for the last collapse, the influence of asset management in financial markets today has led some to believe that the market could play a decisive role in spawning another.

The issue is not necessarily isolated to American shores, and sources even at the Bank of England warned that the asset management industry could upset financial stability and exasperate boom-and-bust cycles. In a speech last year, Andy Haldane, BoE’s Chief Economist and Executive Director of Monetary Analysis and Statistics, said: “Asset management has at least the potential to amplify pro-cyclical swings in the financial system and wider economy.”

For further proof of these same concerns, the Financial Stability Board (FSB) flirted with the prospect of attaching a ‘systemically important financial institution’ (SIFI) sticker to fund managers, a distinction that would mean imposing much tighter restrictions on firms.

Facing opposition
However, a report by Douglas Elliott of the Brookings Institution warns against attaching a SIFI status so readily, and says that it would be “inappropriate and ineffective for asset managers to be viewed as responsible for actions that are essentially just the passing through of end-investor decisions.” Before any radical reforms are passed, authorities must first gain a deeper understanding of the systematic risks posed by asset management. There is an argument – and a valid one at that – that greater restrictions could push investor funds into areas where there are none, yet the dangers associated with the sector, as they’re regulated at present, are sorely under priced.

Calls for tighter regulations have not gone unnoticed by under-threat industry names, who claim that the focus should fall first on risky products and activities rather than the firms themselves. As a result, fresh capital and liquidity requirements put forward in recent years have been shouted down by firms such as BlackRock and Pacific Investment Management, who have succeeded in dousing calls for stronger ties on the industry.

Following months of sustained lobbying from senior industry figures, the Financial Stability Oversight Council (FSOR), at the mid-point of last year, turned tail on a decision to fix a SIFI label to asset management firms – a consideration that dated back to 2011. Insofar as the destabilising influence of asset management is short of major banks, the members agreed that the risks were not sufficient enough to merit a SIFI certificate. And the most compelling argument put forward by those opposed to the proposal was that firms were merely executing investment decisions on behalf of their clients, and that the process does not necessarily expose their balance sheets to risk. Unlike those in the banking sector, errors made by asset management firms seldom – if ever – ask that governments step in to redress any imbalance.

Regulation is protection
The industry’s proven ability to overturn certain regulatory proposals doesn’t mean, however, that firms are exempt from stricter oversight. In fact, a wave of new regulatory restrictions has been sweeping financial services for some time now, squeezing already marginal gains and testing firms’ ability to rethink now-unprofitable business models. True, the costs of compliance can be high and many asset managers believe regulation to be their biggest concern moving forwards, yet the value of these ties in boosting governance and transparency mustn’t be lost amid the debate.

“Asset managers need to analyse how new regulations will affect their businesses – the effects may range across their organisational structures, cultures, capital requirements, product development, investment strategies, marketing and distribution”, reads one PwC report, looking at the impact of regulation on the industry. “They need to think about how to adapt in order to grow profitably in a world where some business models might become outdated; where regulatory risk is rising; yet where financial regulation is leading to opportunities to launch new investment products and to access new markets.”

Many have been quick to overlook the importance of regulation in assessing the potential impact of out-and-out failure, and it is in this area above all else that regulators are looking to make progress. One proposal put forward by the FSB and the International Organisation of Securities Commission toys with the idea of compiling a list of leading asset management groups. The purpose of the system would be to identify firms whose collapse might bring significant disruptions to financial markets, comparable to the steps taken of late to prevent banks from becoming ‘too big to fail’.

Stress testing
Likewise, White’s speech in December brought to light some measures that could prove effective in accurately charting the risks associated with winding down. “[One] focus of our regulatory enhancements is on the impact on investors of a market stress event or when an investment adviser is no longer able to serve its clients. There are several risks associated with such events. For example, during an adviser’s dissolution or following the departure of key personnel, an adviser may face challenges in serving its clients’ needs while also swiftly transferring its asset management services to another firm”, she said. “Implementing this new mandate in asset management, while relatively novel, will help market participants and the Commission better understand the potential impact of stress events.”

The proposals ask that asset managers disclose practical details on how they plan to unwind their operations in the event of a crisis or major disruption, and share a certain likeness with post crisis requirements for banks. Stemming from a less-often-seen detail in the 2010 Dodd-Frank act that stipulates any firm managing over $10bn or more in assets must conduct regular checks, if passed, the measures should serve to reassure regulators that firms have the resources to weather any unexpected market shocks. And although similar measures have faced tough criticism in recent years, the growing number of assets under management means firms will find it harder than they historically have done to stop the proposals in their tracks.

Still, critics maintain that the stress test recommendations could inhibit the profit-making potential of even the biggest asset managers, namely by asking that funds hold more capital in volatile conditions. Some have even gone so far as to suggest that the bigger firms will suffer ahead of their smaller rivals, assuming that only those with assets above a certain threshold will be subjected to the checks.

The recommendations are still in the early stages of development and it could well take years before the proposal is introduced in any formal capacity. It’s still unclear whether the SEC will be able take away any firms’ ability to reward shareholders in the event of failure, as is the case with banks, or whether the consequences might take a different form.

What is clear though is that the regulatory overhaul gripping the financial services sector is about to make its mark on asset management, irrespective of the industry’s lobbying clout. Asset management, whether leading industry figures care to accept it or not, is now comparable to banking in terms of its influence on financial markets, and if it is to grow further still, it must accept the regulatory consequences that come with that growth

Reconceptualising Myanmar’s banking sector

World Finance speaks to Phyo Aung and Min Wi-Oo from Ayeyarwady Bank, on the foreign investment a re-opened Myanmar is gathering, and the human resources challenge for the banking sector to continue to grow.

Achieving broad consensus on banking reform has been an issue riddling Myanmar’s political scene. Now here to tell us how banks are growing their capital base in the middle of this concern, Phyo Aung and Min Wi-Oo.

World Finance: First, can you tell me how deeply impacted was your banking sector after the 2008 financial crisis?

Phyo Aung: Myanmar – especially the banking sector – was not affected directly, because the country had actually been isolated for almost three decades and recently opened up after 2010.

But most of the Asian countries, especially Japan, Korea, Singapore, Thailand and China, are trade partners of Myanmar. And all these countries actually were affected hugely, so it would really affect Myanmar indirectly especially the trade sectors of foreign investment and the migrant worker industry. So it wasn’t really affected directly, but affected indirectly.

World Finance: Can you tell about the long-term impact on the retail sector?

Min Wi-Oo: The country just changed, the new government and new financial investment laws now they are new in the international retail sectors, they are trying to come into Myanmar and also starting new businesses. This year we are going to start on the YSE – Yangon Stock Exchange – in Myanmar now.

World Finance: So how important has attracting foreign corporations business to your bank been to your overall growth?

Phyo Aung: Of course we need foreign investment to boost the countries’ economy, as well as the Myanmar banking finance industry. As a private bank in Myanmar we are trying to develop ourselves to serve those multinational corporations, when they are actually interested and intend to invest in Myanmar.

In order to do that there are a lot of technical transfers, and then it will really help to reduce unemployment rate, and of course also boost consumption sectors.

So as a private bank of Myanmar we always try to be ready to serve those international corporations, together with some of the partners’ foreign banks.

World Finance: Obviously a dramatic reconceptualisation is required for the banking sector, where would you begin?

Min Wi-Oo: There are some issues: things that the government need to provide financial institutions, such as legal protection and also human capital. We need a lot of resources, human resources, talented experience, training, those would be the key issues.

World Finance: OK; so we think that foreign lenders of course are going to play a big role, can you tell about some of those big foreign players that we should watch out for?

Phyo Aung: Those foreign banks who’ve got the licence to operate some banking business in Myanmar. They will be playing a very important role to boost the country’s economy, as well as to help to develop the Myanmar entire banking sectors.

And as a private bank in Myanmar, we have also a lot of plans to work together with the foreign players, foreign banks to develop the country’s economy. Like strategic partnerships in some areas, trying to develop human capital, and provide a lot of seminars and training to educate bank users as well. And how the banks are playing an important role to develop the country’s economy.

So I think the foreign banks and foreign corporates role in Myanmar will be definitely important to develop the country’s economy, and of course our banking and finance industry.

Doing business in high-risk countries; Basel Institute on Governance advises

The Global Financial Integrity (GFI) report titled Illicit Financial Flows from Developing Countries: 2003-2011 states that, in 2012 alone, almost $1trn of illicit funds left developing countries. Stemming from a variety of illicit origins, such as trade misinvoicing, tax evasion, trading in illegal goods and corruption, illicit funds represent a huge loss to developing countries and their populations. They also represent a major risk for financial centres and their banks and non-banking financial institutions, and for companies involved in international investment and trade.

The dual nature of this phenomenon neatly illustrates the complexity associated with doing business internationally and managing associated risks. Risks emanate on the one hand from the country in which illicit flows originate, where risks would be associated with high levels of financial and economic crimes and limitations in relation to the rule of law. On the other hand, risks relate to the international flow of funds and the management of these funds, whereby the rapidly changing landscape of financial centres, no longer situated only in developed countries but increasingly also in the ‘global south’, adds to the complexity. Defining a ‘high risk’ country is thus becoming increasingly complex, and this represents a major challenge for companies and financial institutions.

Risks are usually specific to each country, its political and economic structure, and to each industry

Illicit cash flow
Countries from which a majority of the illicit flows originate often have only limited capacity to prosecute criminals, whether they are locals or international companies or their representatives. In particular, they have little to no experience in handling complex international crimes or in ‘following the money’. That may quickly lead us to believe that doing business in these countries is only a risk on paper. However, the contrary is true.

The global reach of national laws against corruption and related crimes, such as the US Foreign Corrupt Practices Act or the UK Bribery Act, put the operations of almost any internationally operating company under close and growing scrutiny. In addition, the implementation of international money laundering standards, such as those of the Financial Action Task Force (FATF), mean financial institutions are being seen as front line defenders in the fight against money laundering and gatekeepers of the financial system’s integrity. Ignoring country risks is thus not an option.

Risks are usually specific to each country, its political and economic structure, and to each industry. By way of an example, industries that are susceptible to high levels of corruption are oil and gas, defence, logistics, telecommunications and pharmaceuticals. Gaining access to or staying in these industries often involves large public procurement and licences issued by state authorities; the size of contracts involved is such that winning or losing a contract may in some cases decide on the fate of a company, while gains potentially to be made by concerned public officials through a kick-back scheme are too considerable to be easily ignored. This is a fairly broad statement however, and generalising it across all countries in the world likely means that we are simplifying reality and not paying adequate attention to geographic risks, relating to the particular social and economic situation, power arrangements and legal and institutional structures in a country.

Weighting of risk indicators

Even if it can be too risky to do business in countries with weak rule of law or increased levels of corruption and poor standards for controlling money flows, not going into these markets is equally not an option for most corporations from a business perspective. Many of these countries have high growth potential and are thus attractive places for investment, not only for large multinationals but also for small- and medium-sized financial institutions and companies. Therefore, the only option when doing business in those environments shall be understanding the risks involved and putting in place systems that keep them at bay.

The big question is how much do companies and financial institutions actually know about the level of financial and economic crime risk in a given country? The biggest challenge is what to focus on, and where, in order to identify and manage those risks. Identifying the risks can be useful from a preventive as well as business perspective, for instance: in allocating compliance resources appropriately to where risks are the greatest (due to the limited resources – even for larger companies); in identifying countries and businesses that could cause harm before it is too late; and identifying poor business prospects, such as customers who pose sanctions and export-control risks, especially after taking into account the regulatory risks they introduce.

Assessing risk
In order to ensure meeting the increasing ethical and legal requirements to operate in foreign countries, most of the financial institutions and companies have established sophisticated internal compliance systems. Within the compliance community it is well known that the foundation of any compliance system is an initial and on-going risk assessment in order to identify, assess, monitor and manage risks, including financial crime and money laundering risks associated within a business sector.

The starting point of the risk assessment process is usually identifying the environment(s) in which the business operates. A key factor affecting this is related to country specific characteristics. Beyond the country risk, further risk analyses are necessary and may include third party, sector and transaction risks in order to identify more specifically the business areas that are more exposed to financial crime risks than others.

Identifying countries with respect to their exposure to financial crime and money laundering is, however, challenging, giving the lack of a pre-defined formula on how to assess those risks at a country level. To date there has been no universally agreed definition or methodological approach that clearly defines whether a particular country represents a high risk. Companies and financial institutions suddenly face the task of assessing countries’ risk by investing in their own research, experts and methodology to develop a risk-rating tool.

Top 10 highest risk countries (overall)

While larger companies may cope with such resource-heavy measures, small- and medium-sized companies that operate globally are less capable of conducting such a task. A cost-efficient solution for the companies and financial institutions can be the use of external sources or support. A valid country risk assessment should, however, rely on credible sources and needs to be developed independently without the influence of profitability aspects.

Through the Basel AML Index, the Basel Institute on Governance has managed to develop a solid and independent methodology to identify the relative risk level of countries in money laundering as well as terrorism financing.

The Basel AML Index provides a composite index aggregating 14 external indicators into different sections (see Fig. 1) and addressing a range of topics that affect money laundering as well as terrorism financing risks. It must be noted that our institute does not generate its own data but relies on data from various publicly available sources such as the FATF, the World Bank, Transparency International and the World Economic Forum.

The results show that the countries on top of the high risk ranking of the Basel AML Index (see Fig. 2) all share an inadequate anti-money laundering/counter terrorism financing (AML/CTF) framework. Other factors are, however, also common, including high rates of perceived corruption, a weak judicial system, a lack of resources to control the financial system, and a lack of public and financial transparency.

The Basel AML Index illustrates that a combination of weak AML/CFT frameworks and a generally low performance in the majority of indicators that have been used in the ranking, results in a high overall risk score. This may explain why particularly developing or low-income countries have been at the top of the Basel AML Index for the past three years. Among OECD countries, Austria, Germany, Luxembourg, Japan and Switzerland still rank above-average high risk despite legislative progress and low rates of perceived corruption (see Fig. 3). The reasons being their roles as a major financial centres, or the sophistication of their economies.

Mitigating risk
Using a solid country risk ranking (such as the Basel AML Index Expert Edition) is important for financial institutions and companies to understand the weaknesses and blind spots of the AML/CFT framework and to implement effective measures that complement the national systems and address the gaps.

Top 10 highest risks (among the OECD)

Risk mitigation does not mean or require the elimination of all risks – that’s simply not feasible. But it can mean making an informed choice between leaving a market or taking measures that allow the company to remain in that market at a minimised risk level. Establishing an effective compliance system, implemented throughout a company’s global operations, including subsidiaries and the supply chain, can be challenging. But the failure to do so can result in damage to reputation and significant financial penalties, as reported on a daily basis in the media.

Defining a risk appetite based on a comprehensive risk assessment is essential for all companies and country risk rating should invariably be the building block upon which an internal risk assessment is based, which in turn informs the company’s behaviour in relation to doing business in a foreign country. Regulators and law enforcement require companies to evidence the way they approach and apply their risk assessments and justify business decisions that are made on such assessments.

While there’s no such thing as the perfect compliance programme, a rational risk-based process that includes a sound country risk assessment is a good defence if a violation of the compliance programme has been detected.

America’s crackdown on tax avoidance: will it work?

The recent G20 crackdown on tax avoidance by funnelling profits through tax havens has sparked a variety of reactions – not least from the likes of tech giants including Google, Facebook, Apple and Microsoft, whose representative lobby groups have raised objections against the two-year international programme that was kicked off in 2013. And it’s no surprise given the implications a genuine crackdown on tax schemes would mean for those names – and for the economies reliant on them.

It’s in the US, home to some of the biggest players in the world, that the crackdown has been especially prolific. The new guidelines brought out by the Treasury Department in September 2014 were supposedly meant to discourage tax inversions – that is, the act of moving a company’s tax address to another country to cut tax bills; a practice that shot into the limelight with the proposed $118bn Pfizer and AstraZeneca merger in April 2014. The guidelines appear to have had some impact, leading to the collapse of what was to be the biggest American acquisition of a European company seen in history – AbbVie’s planned $56bn takeover of Shire (see Fig. 1).

But despite the excitement that collapse stirred up among advocates of the crackdown, others believe the new rules will make little difference. Among the critics back in September was House Ways and Means Committee Chairman David Camp, according to whom “a few campaign-style speeches and stopgap measures from Treasury won’t do it. It hasn’t worked in the past”, The Wall Street Journal reported. The US Chamber of Commerce took a similar standpoint: “The administration didn’t really affect the ability of companies to invert”, Chief Economist Martin Regalia said in an interview with MarketWatch. “When you read the fine print, they admit it won’t affect inversions.”

By cutting tax bills, companies can theoretically afford to boost the wages of their workforce

Useful loopholes
Companies are continuing to find ways around the measures supposedly implemented to deter them. If they didn’t, the US would find itself waving goodbye to the large corporations and top talent it’s so desperately attempting to attract and retain – as seen through a variety of measures proposed by the Whitehouse in 2014 to draw in skilled workers from overseas and boost the economy.

The US government seems fully aware of that, and in the past it sought to purposely create opportunities for companies to cut their corporate tax bill. It introduced a ‘check-the-box’ loophole in 1997, for example, which ruled that businesses could avoid paying tax on inter-company payments; Amazon has felt the benefits of that, cutting its tax bill by over $700m between 2005 and 2012, according to Reuters, by shifting profits between its Luxembourg and Nevada subsidiaries as well as between its affiliates in Europe.

Furthermore, the anti-inversion guidelines themselves seem to have left useful loopholes for businesses. US drug-maker Mylan, for example, has so far persisted in its planned takeover of Swiss manufacturer Abbott Laboratories – an inversion that’s meant to reduce its tax bill from 20 percent to the “high teens”, according to The Financial Times. This failure to be deterred may be partly down to the fact Mylan managed to find a way around 2004 guidelines supposedly designed to discourage inversions.

By giving out $34m worth of stock ahead of the takeover – according to a plan detailed in a filing – it would avoid subjecting executives and directors to the 15 percent transaction-related excise tax that would be applicable post-takeover. Being able to get around the deterrents that form part of the so-called crackdowns seems imperative in a country where corporate tax is so notoriously high.

In December everyone from Apple to Disney and Pepsi to FedEx were found to be benefitting from the Luxembourg tax landscape. Meanwhile it’s not a secret that a number of major companies benefit from the types of tax shield used by Amazon, whereby profits are transferred at carefully planned intervals to avoid soaring tax bills. Such methods, permitted by governments, point to the glaringly obvious reality that major American corporations need these structures to support their shareholders, grow their business and maintain their competitiveness.

The US economy needs them too. Koen Roovers, EU advisor for the Financial Transparency Coalition, argues that the schemes used by major companies gnaw away at the tax base and in turn threaten infrastructure and other basic requirements. “It erodes the revenue base that governments count on”, he says. “If these governments want to continue the programmes they are running, they are likely to respond to it by increasing the tax burden on those tax payers that have little choice than to pay – workers through pay role, consumers through VAT.” University of Connecticut tax law Professor Richard D Pomp agrees. “The less that gets shouldered by corporations, the more the middle class has to pony up”.

Essential for the economy
That seems a somewhat limited view, ignoring the likelihood that major companies would quit the US or the respective high-tax jurisdiction if the government did make a fully comprehensive, watertight crackdown. According to Regalia of the US Chamber of Commerce, the Treasury guidelines have already had some negative impact. “The administration just assured that deferred income in the once foreign subsidiary will never come back to the US to help create income, jobs, and economic growth here”, she said back in September, according to The Wall Street Journal.

She added in an interview with MarketWatch: “What they did was go after this little piece of accumulated cash abroad and said, “We don’t want you to bring it back. That doesn’t help the US economy. It doesn’t raise any additional tax revenue.” Any further crackdown would only worsen that, having a potentially catastrophic impact on investment in the country and denting the tax base by sending workers overseas.

Roovers adds further that avoidance schemes conflict with the notion of state unity. “I for one feel that governments are indispensable for creating a just and democratic society, and think that tax dodging is an assault at this”, he says. But it’s less an issue of ‘dodging’ than working with laws, or so-called ‘loopholes’, that exist for a reason and that can strengthen economies and stimulate job growth.

US tax inversions

Opportunities to lower tax, and to prevent high tax bills on bonuses as in the case of Mylan, don’t only offer incentives for skilled workers to come and for large businesses to stay. It can also mean higher pay for other employees, according to a study by the American Enterprise Institute, A Spatial Model of Corporate Tax Incidence.

The researchers found an intriguing trend; the higher the corporate tax, the lower the salaries. ‘Our coefficient estimates suggest that a one percent increase in corporate tax rates leads to a 0.5 percent decrease in wage rates’, the report reads. By cutting tax bills, companies can theoretically afford to boost the wages of their workforce – which in turn would mean employees paying higher levels of income tax to support the supposedly ‘eroded’ state budget. A full-on crackdown would threaten that.

As an alternative to permitting companies to capitalise on tax rates abroad, whether via inversions, subsidiaries in havens or other means, the US Chamber of Commerce advocates entire tax reform. Chief Tax Policy Counsel Caroline Harris believes it’s the only way to increase global competitiveness. “If we don’t reform our tax code… shift to a more internationally competitive system, we absolutely let American companies become sitting ducks for foreign takeovers”, she says in a CNBC interview.

But it’s possible that lowering the corporate tax rate in the US would cut state revenue further, merely extending the reduced bills to an even larger number of American corporations. What reform would achieve however, is greater transparency on behalf of the government – that is, a more unified message to both corporations and ordinary taxpayers.

Currently it hovers between attempting to appease the protesters by suggesting it’s cracking down on tax avoidance – with Obama calling inversions ‘unpatriotic’ – while simultaneously trying to sustain benefits for businesses by leaving useful tax provisions. In taking such a middle line it risks antagonising both parties and fully appeasing neither, but it’s at least preferable to doing away with lower tax opportunities altogether – and obliterating its own economy.

Global review: a look at Nation Master’s public debt index 2014

Public debt as a percentage of GDP. Countries with a higher score have a greater level of public debt

1. Japan (Rank 1)
The tables have turned against Japan, a country that is no stranger to overcoming adversity, having recovered from the devastation it sustained during the Second World War to become arguably the most technologically advanced economy globally. But now it appears unable to rescue itself from two very different types of threat. Increased global competition, particularly in the technology sector, coupled with an ageing population, has left Japan struggling to pull itself out of the clutches of recession. As a consequence, the country’s public debt now exceeds 200 percent of GDP, with little chance of improving its economic situation anytime soon.

2. Zimbabwe (Rank 2)
The government’s decision to intervene in the Democratic Republic of Congo’s war dealt a devastating blow to its economy. Another knock came when Zimbabwe’s government enacted its land reform policy, which was characterised by chaos and violence, sapping millions of dollars out of the country’s coffers in the process, as well as ensuring that Zimbabwe would become a net importer of food products. To make matters worse, the Reserve Bank of Zimbabwe’s penchant for printing money has done little else but assist hyperinflation in further crippling the nation, with radical political changes required if the country is to bring its economy back from the brink.

graph 1
Source: Nation Master

3. Greece (Rank 3)
Greece seriously suffered during the financial crisis due to a larger than average budget deficit, brought about by reduced revenues and excessive government spending in the years that preceded the credit crisis. Under intense pressure from the Troika, the country was forced to adopt a controversial austerity policy that resulted in massive cuts in public spending, which has led to riots on the streets of Athens. Greece’s newly elected left-wing government has begun to unwind austerity measures and try to get the Troika to agree to a new debt agreement that will attempt to make a dent in Greece’s public debt burden that threatens to spiral out of control.

4. Jamaica (Rank 7)
High crime rates and large-scale corruption have contributed to poor economic growth experienced in Jamaica. They are also the reason why, despite the government borrowing to the tune of over $1.27bn from the IMF and other multilaterals in recent years, very little of that money has been allocated where it is most needed, with infrastructure and social projects missing out on their fair share of the cash. A consequence of this misallocation of funds has been an overall hike in unemployment and underemployment exacerbating the economic challenges the country is attempting to tackle. Jamaica is trapped in a vicious unemployment cycle.

5. China (Rank 110)
China holds the fate of many of the world’s economies in its hands. Luckily its economy has been performing well and managed to survive the decreased international demand for its exports that it was forced to endure after the global economic downturn – publishing GDP growth of around 10 percent in 2010. Though the big concern for China has been whether it can feasibly maintain those impressive levels, causing the country to change tack in favour for a more sustainable form of growth moving forward. World leaders have welcomed this shift in economic policy, as they are aware that their own economic stability relies on the continuity of the Chinese boom.

6. Russia (Rank 139)
The country’s savings account took a big hit in 2008, when the Central Bank of Russia decided that it would spend a third of its $600bn international reserves in order to put the breaks on the rapid devaluation of the ruble. The government also opted to allocate a further $200bn to its banking sector, in a bid to rescue Russian firms from collapsing under the strain of massive foreign debts. It worked, and the economic decline began to subside, with the economy experiencing minor growth in Q1 of 2010. But the Russian economy still faces many challenges. High levels of corruption, a shrinking workforce, and the ongoing crisis in the Ukraine have all added to its problems.

Source: Nation Master
Source: Nation Master

7. Kuwait (Rank 146)
What Kuwait lacks in size, it makes up for in wealth. Its vast amounts of capital are the result of enormous crude oil reserves of about 102 billion barrels – approximately nine percent of the world’s total. Unsurprisingly, oil is responsible for roughly half of the country’s GDP. Though one drawback of having oil on tap is that Kuwait has grown too comfortable in relying on it, doing very little to diversify its economy. However, the government has begun to realise that its reserves will run out, forcing it to embark on a five-year economic development that it began in 2010, which aims to attract more private investment, and wean Kuwait’s economy off oil dependency.

8. North Korea (Rank 153)
North Korea is of the world’s most centrally controlled and closed economies. Its lack of interest in opening up has been to the country and its citizens’ detriment. It cut practically all its international humanitarian assistance in 2005, and the government then refused 500,000 tons of food aid from the World Food Programme and other US nongovernmental organisations in 2009, despite chronic food shortages. In an attempt to improve its economic situation, the government cracked down on markets and the use of foreign currency, but instead of helping improve things, it led to yet more food shortages
and inflation.

2015: the year of the mega-merger

Last year many in the private equity industry expected to deliver huge opportunities for profits, thanks in large part to a series of mega-mergers across a number of global industries. There was the planned $45bn merger between Time Warner Cable and Comcast and a $48.5bn pairing of telecom firm AT&T and cable provider DirecTV, both of which are currently being scrutinised by regulators. Deal activity for the year reportedly surged to $2.5trn, representing a jump of 47 percent on 2013. In Europe, that figure hit 55 percent, while across Asia there was activity of $716bn, the largest ever figure the region has secured.

However, while many mergers were touted in the press and record levels of mergers and acquisitions were completed, 2014 also saw a number of touted mergers fail to materialise. In healthcare, US pharmaceutical giant Pfizer attempted to seal a £53bn ($81.28m) purchase of UK firm AstraZeneca early on in 2014, only to be rebuffed by shareholders and politicians. Another mooted US takeover of a British firm was the $54.8bn offer biopharmaceutical company AbbVie made for Shire. This collapsed months later after a series of changes to the US Tax Inversion law that made any large overseas moves by American firms much more costly to complete.

Some of the biggest deals, which created the most excitement and confidence, were the ones that also created the most disappointment when
they failed

As a result of these M&A failures, many private equity funds that had been looking at deals have kept their powder dry, accumulating large pots of cash. Many observers now expect the coming year to see this capital deployed into a number of industries that seem ripe for consolidation. These include oil and gas providers, who are facing the difficult after-effects of a dramatically declining oil price, and many telecom firms.

Robert Leitão, Head of Global Financial Advisory at Rothschild, told the UK’s Daily Telegraph newspaper in December that while there had been plenty of excitement last year over potentially huge deals, the reality was that very few were actually completed: “There is a huge gap between the column inches and the number of completions. Some of the biggest deals, which created the most excitement and confidence, were the ones that also created the most disappointment when they failed.”

Record levels
Private equity funds managed to raise huge sums of money in anticipation for deals, only for them to send up sitting on their pots of cash. This fundraising was thanks to a solid level of returns seen by funds the previous year. Preqin, the private equity industries leading analytical firm, released report at the beginning of 2015 that shows the level of competition within the market for deals. Christopher Elvin, Preqin’s Head of Private Equity Products, said that record returns in 2013 meant that last year saw high levels of fundraising within the industry (see Fig. 1). “The record levels of capital returned to investors in 2013 helped to facilitate another healthy year of fundraising in 2014, with $495bn of aggregate capital raised by 994 funds over the course of the year.”

He added, “2014 also saw a $128bn increase in dry powder since December 2013, and combined with an increase in unrealised value of portfolio assets, the industry’s total assets under management stands in excess of $3.8trn. As of January 2015, there were 2,235 funds looking to raise an aggregate $793bn; when compared against 2014 fundraising figures, this gives a clear indication of the level of competition currently in the market.”

According to Elvin, the private equity industry enjoyed the largest returns from exits it had ever seen during 2014, thanks to the improving global economy. “Improved market conditions in 2014 resulted in the highest ever aggregate exit value for private equity buyout fund managers, with a total of 1,604 exits globally valued at $428bn, 30 percent more than the total value of exits in 2013. This meant that as of June 2013 (the latest data available) $224bn had been returned to investors in buyout distributions, nearly the same as the full-year 2013 amount of $226bn and significantly more than total capital called resulting in on-going liquidity for investors.”

However, despite the large amounts of capital swilling around the industry, there has been a knock on effect that has meant it is even more competitive than usual to get the best investments. “There is on-going concern that high dry powder levels are increasing competition for deals, making it harder for general partners to find attractive investment opportunities, which may ultimately impact returns”, says Elvin.

These sentiments are echoed elsewhere in the industry. Some industry experts believe that the large amounts of capital sitting unused in funds means that there is much more competition for investments. Henry Talbot-Ponsonby, co-founder and Managing Partner of London-based venture capital advisory firm VCP Partners, told World Finance that all this competition will likely have an impact on both the investment price and eventual returns. “With so much dry powder in the market, competition for the best deals is rife, and this has the effect of pushing entry valuations up, which will ultimately impact on fund returns.”

Oil opportunities
One industry that is expected to see a lot of deal activity over the next 12 months is oil and gas. According to a report released in December by consultancy firm PricewaterhouseCoopers (PwC), the oil and gas industry is likely to experience considerable consolidation this year, thanks in large part to the collapsing price of oil during the last six months. “Oil prices remaining at the current level for a sustained period will light the touchpaper for mergers and acquisitions in 2015”, said PwC’s UK energy deals leader Drew Stevenson. “As the UK industry positions itself for a more uncertain future, we expect to see deal activity levels picking up throughout the year ahead.”

Matt Alabaster, the firm’s energy deals strategy leader, said that with the falling price of oil, many firms will have to consolidate their operations and reduce costs. “While $70 oil is not the end of the world, coming after five years of sustained high prices it has caused a maelstrom in the industry, with firms now having to heavily focus on cash and costs like never before. Throughout 2015, we could see some bad headlines about very good companies being hit by factors outside their control – the UK industry is not alone in having to adapt to this environment.”

All private equity: unrealised value, 2000-2014

With prices now sitting around $50 a barrel, it’s thought that there could be a lot of private equity firms trying to snap up smaller companies facing cost constraints. Others feel that a mega-deal in the industry – not seen since the merger of Exxon with Mobil and Chevron with Texaco in 2000 – could also be on the cards.

The year ahead
Elvin believes that the next 12 months has the potential to replicate the successes of 2014. However, he points out that the high number of funds looking to raise capital means it might be difficult to find the best investment opportunities for investors. “While investors will be enjoying the liquidity delivered to them by on-going high levels of distributions, the market is saturated with a record number of funds seeking capital, and investors consequently face the challenge of identifying the best investment opportunities. On the other hand, fund managers are confronted with intense competition, not only with fundraising, but also in finding attractive deal entry prices while at the same time having to meet increased demands from both investors and regulatory bodies.”

This year has already started with some headline grabbing deals, with Spanish telecom giant Telefónica looking to sell its leading British mobile network O2 to Hong Kong-based Hutchison Whampoa for around £10.25bn ($15.73bn). This deal would see O2 paired up with budget operator Three Mobile. Meanwhile telecom giant BT attempts to acquire another player in the market – EE – for £12.5bn ($19.18bn).

Elsewhere, there has been talk of a reported merger between internet giants Yahoo! and AOL, a split in the operations of Hewlett Packard, and continued scrutiny of the $45bn merger between Time Warner Cable and Comcast.

Certainly, there is a lot of money that is ready to be deployed by private equity and pension funds, looking at financing the next big mega-merger. With conditions in a number of industries pointing towards consolidation, it seems now is the time to get the chequebook out for these firms.

Are the pessimists right to call QE a ‘deflationary vortex’?

The European Central Bank (ECB) has finally launched a policy of quantitative easing (QE). The key question at this stage is whether Germany will give the ECB the freedom of manoeuvre needed to carry out this monetary expansion with sufficient boldness. Though QE cannot produce long-term growth, it can do much to end the ongoing recession that has gripped the eurozone since 2008. The record-high stock market levels in Europe in late January, in anticipation of QE, not only indicate growing confidence, but are also a direct channel by which monetary easing can boost both investment and consumption.

But some observers, such as Nobel Laureate Paul Krugman and former US Treasury Secretary Larry Summers, continue to doubt whether QE can really be effective. As Krugman recently put it, a “deflationary vortex” is dragging down much of the world economy, with falling prices causing an inescapable downward spiral in demand. The World Bank and International Monetary Fund seem to agree, as both recently lowered their growth forecasts a few notches.

Though QE cannot produce long-term growth, it can do much to end the ongoing recession that has gripped the eurozone

Pessimists argue that the world economy suffers from an insurmountable shortage of aggregate demand, leading to a new secular stagnation. Monetary policy is seen to be relatively ineffective, owing to the notorious zero lower bound (ZLB) on nominal interest rates. With policy interest rates near zero, the argument goes, central banks are more or less helpless to escape the deflationary vortex, and economies become stuck in the infamous liquidity trap. In this scenario, the demand insufficiency feeds on itself, pushing down prices, raising real (inflation-adjusted) interest rates, and lowering demand further.

This perspective has been prominent among Keynesian economists in the US and the UK since 2008. Krugman argues that Japan was only the first of the major economies to succumb to chronic deflation, back in the 1990s, and has now been followed by the EU, China, and most recently Switzerland, with its soaring franc and falling prices. The US, in this view, remains near the vortex as well, prompting the Keynesians’ repeated calls for more fiscal stimulus, which, unlike monetary policy, is seen by the pessimists to be especially efficacious at the ZLB.

Glass half empty
In my view, the pessimists have exaggerated the risks of deflation, which is why their recent forecasts have missed the mark. Most notably, they failed to predict the rebound in both the US and the UK, with growth rising and unemployment falling even as deficits were cut. Without a proper diagnosis of the 2008 crisis, an effective cure cannot be prescribed.

The pessimists believe that there has been a large decline in the will to invest, something like the loss of “animal spirits” described by Keynes. Even with very low interest rates, according to this view, investment demand will remain low, and therefore aggregate demand will remain insufficient. Deflation will make matters worse, leaving only large fiscal deficits able to close the demand gap.

But the causes of 2008’s deep downturn were more specific, and the solutions must be more targeted. A large housing bubble preceded the 2008 crisis in the hardest-hit countries (the US, the UK, Ireland, Spain, Portugal, and Italy). As Friedrich Hayek warned back in the 1930s, the consequences of such a process of misplaced investment take time to resolve, owing to the subsequent oversupply of specific capital (in this case, of the housing stock).

Yet far more devastating than the housing bubble was the financial panic that gripped capital markets worldwide after the collapse of Lehman Brothers. The decision by the US Federal Reserve and the US Treasury to teach the markets a lesson by allowing Lehman to fail was a disastrously bad call. The panic was sharp and severe, requiring central banks to play their fundamental role as lenders of last resort.

As poorly as the Fed performed in the years preceding the Lehman Brothers’ collapse, it performed splendidly well afterward, by flooding the markets with liquidity to break the panic. So, too, did the Bank of England, though it was a bit slower to react. The Bank of Japan (BOJ) and the ECB were, characteristically, the slowest to react, keeping their policy rates higher for longer, and not undertaking QE and other extraordinary liquidity measures until late in the day. Indeed, it required new leaders in both institutions – Haruhiko Kuroda at the BOJ and Mario Draghi at the ECB – finally to set monetary policy right.

It’s not all bad
The good news is that, even near the ZLB, monetary policy works. QE raises equity prices; lowers long-term interest rates; causes currencies to depreciate; and eases credit crunches, even when interest rates are near zero. The ECB and the BOJ did not suffer from a lack of reflationary tools; they suffered from a lack of suitable action. The efficacy of monetary policy is good news, because fiscal stimulus is a weak instrument for short-term demand management. Ironically, in an influential 1998 paper, Krugman explained why. He argued at that time, and rightly in my view, that short-term tax reductions and transfers would be partly saved, not spent, and that public debt would multiply and create a long-term shadow over the fiscal balance and the economy. Even if interest rates are currently low, he noted, they will rise, thereby increasing the debt-service burden on the newly accumulated debt.

With all major central banks pursuing expansionary monetary policies, oil prices falling sharply, and the ongoing revolution in information technology spurring investment opportunities, the prospects for economic growth in 2015 and beyond are better than they look to the pessimists. There are rising profits, reasonable investment prospects for businesses, a large backlog on infrastructure spending almost everywhere in Europe and the US, and the opportunity to finance capital-goods exports to low-income regions, such as sub-Saharan Africa, and to meet the worldwide need for investment in a new, low-carbon energy system.

If there is a shortfall of private investment, the problem is not really a lack of good projects; it is the lack of policy clarity and complementary long-term public investment. European Commission President Jean-Claude Juncker’s plan to finance long-term investments in Europe by leveraging relatively small amounts of public funds to unlock large flows of private capital is therefore an important step in the right direction.

Obviously, we should not underestimate the capacity of policymakers to make a bad situation worse (for example, by pressing Greek debt service beyond the limits of social tolerance). But we should recognise that the main threats to growth this year, such as the unresolved Greek debt crisis, the Russia-Ukraine conflict, and turmoil in the Middle East, are more geopolitical than macroeconomic in nature. In 2015, wise diplomacy and wise monetary policy can create a path to prosperity. Broad recovery is within reach if we manage both ingredients well.

Jeffrey D. Sachs is Professor of Sustainable Development, Professor of Health Policy and Management, and Director of the Earth Institute at Columbia University. He is also Special Adviser to the United Nations Secretary-General on the Millennium Development Goals.

© Project Syndicate, 2015

Minimal financial reforms can lead to poor economic performance

At a time of lacklustre economic growth, countries around the world are attempting to devise and implement strategies to spur and sustain recovery. The key word is strategy: to succeed, policymakers must ensure that measures to open the economy, boost public investment, enhance macroeconomic stability, and increase reliance on markets and incentives for resource allocation are implemented in reasonably complete packages. Pursuing only some of these objectives produces distinctly inferior results.

China provides a telling example. Before Deng Xiaoping launched the policy of ‘reform and opening up’ in 1978, the country had relatively high levels of public-sector investment. But the centrally planned economy lacked market incentives and was largely closed to the global economy’s major markets for goods, investment, and technology. As a result, returns on public investment were modest, and China’s economic performance was mediocre.

The problem is that structural reforms are notoriously difficult to implement

China’s economic transformation began with the introduction in the 1980s of market incentives in the agricultural sector. These reforms were followed by a gradual opening to the global economy, a process that accelerated in the early 1990s. Economic growth surged ahead, and returns on public investment soared, reaching an annual growth rate above nine percent of GDP, shortly after the reforms were implemented.

The key to a successful growth strategy is to ensure that policies reinforce and enhance one another. For example, boosting returns on public investment – critical to any growth plan – demands complementary policies and conditions, in areas ranging from resource allocation to the institutional environment. In terms of effectiveness, the policy package is more than the sum of its parts.

Of course, the specific portfolio of policies varies depending on the stage of a country’s development; early-stage growth dynamics are distinctly different from those in middle-income and advanced countries. But the imperative is the same. Just as a developing China achieved rapid growth only when a comprehensive policy package was implemented, the advanced countries struggling to restore sustainable growth patterns today have found that incomplete policy packages produce slow recoveries and below-potential growth and job creation.

Different methods
Consider the post-crisis performance of the EU and the US. Though both have had their share of problems, the US is performing somewhat better (though it still faces major challenges in generating middle-income employment).

The difference is not that the US launched a large fiscal stimulus focused on public-sector investment; no such stimulus was implemented, though many economists, including me, believe that it would have generated a faster recovery and stronger long-term growth. Nor is the difference greater political effectiveness; few would say that the US Government is functioning well nowadays, given rising partisanship and sharp disagreement about its proper role.

The US economy has benefited from two factors: its greater structural flexibility and dynamism relative to Europe, and the broader mandate of the US Federal Reserve, which has pursued a far more aggressive monetary policy than has the European Central Bank. Though analysts differ on the relative importance of these two factors – and, indeed, it is difficult to weight them – it is safe to say that both played a role in facilitating the US recovery.

Europe is now placing a large bet on an increase in public-sector investment, using a combination of EU-level funding and national investment programmes, perhaps augmented by a modification of the EU’s fiscal rules. Given that public-sector underinvestment is a common cause of subpar growth, this is a step in the right direction.

But public investment is not enough. Without complementary structural reforms that encourage private investment and innovation – and thus enable economies to adapt and compete in a global, technology-driven economy – a public-investment programme will have a disappointingly weak impact on growth. Instead, debt-financed public investment will produce a short-run stimulus, at the cost of longer-term fiscal stability.

The problem is that structural reforms are notoriously difficult to implement. For starters, they face political resistance from short-run losers, including the companies and sectors that existing rigidities protect. Moreover, in order to ensure that such reforms ultimately benefit everyone, there must be a strong culture of trust and a determination to prevent more flexible arrangements from leading to abuses.

Finally, structural reforms require time to take effect. This is particularly true in the eurozone, whose members abandoned a crucial tool for accelerating the process – exchange-rate adjustments to account for different economies’ productivity levels – when they adopted the common currency.

Draghi’s proposal
ECB President Mario Draghi recently argued that, because individual EU countries’ growth-retarding policies have negative external effects, perhaps they should not have unimpeded control in certain policy areas. Though member countries’ financial supervisory authority is already being limited through centralisation of bank regulation and resolution mechanisms, Draghi’s suggestion is more far-reaching.

One wonders if Draghi’s proposal is politically feasible in the EU context. Even if it were, would it be necessary? All economies have sub-units across which economic productivity, growth, and dynamism vary considerably. Indeed, differentials in the quality of governance and policies seem persistent, even in economies that perform pretty well overall.

Perhaps part of the answer is to prevent sub-units – in the EU’s case, member countries – from falling short on reforms. But centralisation carries its own costs.

Given the risk inherent in betting on policy convergence, labour mobility – which enables highly valuable human capital, especially well-educated young people, to leave lagging regions for those that offer more and better employment opportunities – could prove to be a critical tool for adjustment.

As it stands, labour mobility is imperfect in the EU. But, with language training and the implementation of something like the Lisbon strategy for growth and jobs (which aimed to create an innovative ‘learning economy’, underpinned by inclusive social and environmental policies), mobility could be enhanced.

But more fluid labour mobility is no panacea. As with every other element of a growth strategy, mutually reinforcing efforts are the only way to achieve success. Half a loaf may be better than none, but half the ingredients do not translate into half of the hoped-for results.

Michael Spence is Professor of Economics at NYU’s Stern School of Business and Chair of the World Economic Forum Global Agenda Council on New Growth Models.

© Project Syndicate, 2015

What are we betting on?

When I consider the prospects for the global economy and markets, I am taken aback by the extent to which the world has collectively placed a huge bet on three fundamental outcomes: a shift toward materially higher and more inclusive global growth, the avoidance of policy mistakes, and the prevention of market accidents. Though all three outcomes are undoubtedly desirable, the unfortunate reality is that they are far from certain – and bets on them without some hedging could prove exceedingly risky for current and future generations.

The first component of the bet – more inclusive global growth – anticipates continued economic recovery in the US, with a three percent growth rate this year bolstered by robust wage growth. It also assumes China’s annual growth rate will stabilise at 6.5 (to seven percent), thereby enabling the risks posed by pockets of excessive leverage in the shadow-banking system to be gradually defused, even as the economy’s growth engines continue to shift from exports and public capital spending toward domestic consumption and private investment.

Another, more uncertain assumption underpinning the bet on more inclusive growth is that the eurozone and Japan will be able to escape the mire of low growth and avoid deflation, which, by impelling households and businesses to postpone purchasing decisions, would undermine already weak economic performance. Finally, the bet assumes that oil-exporting countries like Nigeria, Venezuela, and especially Russia will fend off economic implosion, even as global oil prices plummet.

6.5%

China’s annual growth rate

Guessing game
These are bold assumptions – not least because achieving these outcomes would require considerable economic reinvention, extending far beyond rebalancing aggregate demand and eliminating pockets of excessive indebtedness. While the US and China are significantly better placed than others, most of these economies – in particular, the struggling eurozone countries, Japan, and some emerging markets – would have to nurture entirely new growth engines. The eurozone would also have to deepen integration.

That adds up to a tough reform agenda – made all the more challenging by adjustment fatigue, increasingly fragmented domestic politics, and rising geopolitical tensions. In this context, a determined shift toward markedly higher and more inclusive global growth is far from guaranteed.

The second component of the collective bet – the avoidance of policy mistakes – is similarly tenuous. The fundamental assumption here is that the untested, unconventional policies adopted by central banks, particularly in advanced countries, to repress financial volatility and maintain economic stability, will buy enough time for governments to design and deliver a more suitable and comprehensive policy response.

Higher stakes
This experimental approach by central banks has involved the conscious decoupling of financial-asset prices from their fundamentals. The hope has been that more buoyant market valuations would boost consumption (via the ‘wealth effect’, whereby asset-owning households feel wealthier and thus more inclined to spend) and investment (via ‘animal spirits’, which bolster entrepreneurs’ willingness to invest in new plants, equipment, and hiring).

The problem is that the current economic and policy configuration in the developed world entails an unusual amount of ‘divergence.’ With policy adjustments failing to keep pace with shifts on the ground, an appreciating dollar has assumed the role of shock absorber.

But history has shown that such sharp currency moves can, by themselves, cause economic and financial instability.

The final element of the world’s collective bet is rooted in the belief that excessive market risk-taking has been tamed. But a protracted period of policy-induced volatility repression has convinced investors that, with central banks on their side, they are safe – a belief that has led to considerable risk-positioning in some segments of finance.

With intermediaries becoming reluctant to take on securities that are undesirable to hold during periods of financial instability, market corrections can compound sudden and dramatic price shifts, disrupting the orderly functioning of financial systems.

So far, central banks have been willing and able to ensure that these periods are temporary and reversible. But their capacity to continue to do so is limited – especially as excessive faith in monetary policy fuels leveraged market positioning.

Balancing the odds
The fact is that central banks do not have the tools to deliver rapid, sustainable, and inclusive growth on their own. The best they can do is extend the bridge; it is up to other economic policymakers to provide an anchoring destination. A bridge to nowhere can go only so far before it collapses.

The nature of financial risks has morphed and migrated in recent years; problems caused by irresponsible banks and threats to the payment and settlement systems have been supplanted by those caused by risk-taking among non-bank institutions. With the regulatory system failing to evolve accordingly, the potential effectiveness of some macro-prudential policies has been undermined.

None of this is to say that the outlook for markets and the global economy is necessarily dire; on the contrary, there are notable upside risks that could translate into considerable and durable gains. But understanding the world’s collective bet does underscore the need for more responsive and comprehensive policymaking. Otherwise, economic outcomes will remain, as former US Federal Reserve Chairman Ben Bernanke put it in 2010, “unusually uncertain”.

Mohamed A. El-Erian is Chief Economic Adviser at Allianz and Chairman of President Barack Obama’s Global Development Council.

© Project Syndicate, 2015

Iberdrola: new energy solutions needed for greater sustainability

Iberdrola is one of the world’s top utilities and a leading renewable energy producer (see Fig. 1). It was the first fully private European utility, and is one of the main electricity companies and the largest renewable energy generator in the UK. The company produces and provides clean and reliable energy to over 100 million people in the world, mostly in the UK, US, Mexico, Brazil and Spain, stimulating economic and social development.

Recognised as one of the most ethical companies in the world by the Ethisphere Institute, Iberdrola is the only European electrical utility to have been included in all 15 editions of the Dow Jones Sustainability Index and, in 2010, it became the first global utility with nuclear assets to be included in the FTSE4Good index. The company also invests around €160m per year into innovation, for which it has been recognised by the European Commission, through its R&D scoreboard, as one of the most innovative companies in Europe.

Last year, Iberdrola opened West of Duddon Sands, the group’s first offshore wind farm. The 389MW facility is the first to be commissioned by the energy company and will generate enough electricity to meet the annual demands of 280,000 British homes. The offshore wind farm, which is located approximately 20km off the Barrow-in-Furness coastline in northwest England, covers a total area of 67sq km, and is the result of a €2bn investment in a joint venture with Dong Energy.

Top utility companies

The overall energy market is going through many changes. World Finance got the opportunity to speak with the Chairman and CEO of Iberdrola, Ignacio Galán, to discuss how having a greater proportion of women and international members on the board has helped the company be better equipped for meeting the challenges it faces, as well as the steps being taken this year in order to build upon the success the company has had in the renewable energy market.

Decentralised management
One of the main concerns raised in any analysis of a listed company’s management structure is its level of decentralisation – the controls on and counterbalances against the exercise of power, mean appropriate differentiation between day-to-day administration and effective management functions on the one hand, and supervision and strategic coordination functions on the other.

As a listed company, the board of directors at Iberdrola is responsible for formulating policies and strategies, the basic management guidelines, and for general supervision and decision-making on matters of strategic significance. Day-to-day business and activity management is done entirely by the head business companies of the different countries where the group operates.

The chairman and CEO, along with the rest of the senior management team, are responsible for the organisation and strategic coordination of the group, through the dissemination, implementation, and monitoring of the overall strategy and basic guidelines. The 14-member board, which today includes 11 independent directors that have held office for less than 12 years, has three consultative committees made up exclusively of independent directors.

Country sub-holding companies centralise the provision of services common to such companies. They implement organisation and strategic coordination and have boards of directors that include independent directors and their own audit committees, internal audit areas, and compliance units or divisions.

Executive Directors of Iberdrola (the listed company) do not participate in management decision. This structure operates jointly with the group’s business model, which allows for an overall integration of the businesses (through networks, liberalised, and renewables) and focuses on maximising the operational efficiency of the various business units through the exchange of best practices among the companies involved.

Head business companies are in charge of the day-to-day administration and effective management of each business. They also have boards of directors, which include independent directors, specific management teams and audit committees.

“We have a business model based on a long-term vision, ethics and transparency, the integration of people and cultures and sharing the economic benefits we generate with all our stakeholders”, says Galán. “We are firmly committed to our customers, offering them the service they require; to our suppliers, involving them in our responsible and ethical practices; and to our shareholders, by creating sustainable value for the people, most of them pensioners, who have given us their confidence and trust.”

With over 100 years of experience and a workforce of over 30,000 people focused mainly on Spain, the US, UK, Mexico and Brazil, Iberdrola has generated value, achieved profits, and maintained a strong shareholder remuneration for more than a century. Given the international and diversified shareholding profile of Iberdrola, the company takes the highest standards recognised in international markets as a reference.

Operating global governance
Good governance requires a constant effort to communicate corporate policies to all stakeholders, not just investors. “Our company is a benchmark in this area because of its commitment to best practices and ethical business principles in all areas of its activity.

“With a diversified shareholder base which includes institutional funds and more than 600,000 retail shareholders throughout the world – as well as several millions more who invest through pension and investment funds – we’re focused on meeting their needs and protecting their interests”, says Galán.

Iberdrola believes that corporate sustainability and responsibility should be embedded in every aspect of the company’s life. Therefore, it has a three-pronged approach to the challenge of corporate governance – continuous improvement in internal rules and practices, direct engagement with shareholders and maximum transparency in information communicated to the market. Putting the shareholder at the heart of business is at the forefront of the company’s commitment to transparency and best practices, and the reason behind the implementation of its corporate governance system.

Designed to serve its shareholders, the system is made up of by-laws, with corporate policies reflecting the principles and standards governing its activities, and other internal codes and procedures for rules and regulations. Providing disclosure, transparency and participation through open and easy access to full details on the company – especially through its online presence – has been lauded by the international financial community.

Investors and shareholders can easily find guidance on the corporate governance system at the company’s website in the form of an eBook that can be downloaded and read through devices including e-readers, tablets and smartphones, with updates notified via social media.

A shareholders and investor section on the website offers comprehensive and regularly updated information on Iberdrola’s strategy and governance model, including the On-Line Shareholders system (OLS).

This is where shareholders can ask questions and obtain a response within 48 hours, observe other shareholders’ questions and answers, and communicate with each other. Galán continues: “Iberdrola is strongly focused on a continuous relationship with its shareholders, particularly with minority shareholders, and its OLS system is designed to meet the legal and personal requirements of all our investors.”

Promoting shareholder equality
The trail-blazing approach to engaging with shareholders and investors at the international level includes the introduction of holding regular corporate governance road shows for shareholders, investors, proxy advisors, and analysts. “We are an independent company not controlled by any particular shareholder and we want to be close to all our shareholders and offer them the opportunity to ask anything at any time”, says Galán.

The company’s efforts demonstrate that rather than avoid meetings it welcomes continuous contact with its shareholders. In all those meetings, Iberdrola listens to suggestions and initiatives made by shareholders, and puts them into practice. To this effect, it has installed the General Shareholders’ Meeting as its main decision-making body. The company encourages shareholder participation and tries to increase attendance year after year (see Fig. 2).

“There’s a proactive attitude to strengthen a female representation on the company’s board. Five of its 14 members are women – Inés Macho, Samantha Barber, Helena Antolín, Georgina Kessel and Denise Mary Holt, the latter being appointed in May 2014. This brings the proportion of women serving on the board of directors to 36 percent. Iberdrola has become the company with the highest percentage of women on its board among the largest Ibex-35 blue chip index companies, and among the top at an international level”, says Galán.

The number of members from the five different geographical areas where the company has its core operations has increased, reinforcing the international character of the board and enhancing the knowledge of its businesses. Its international nature is a reflection of the company’s current situation following recent expansion, which has enabled it to become a multinational company with a presence in many countries.

This is the result of promoting diversity across the board’s composition to enrich decision-making processes while recognising the need for plural points of view when debating board matters. Corporate board diversity, mostly in the form of gender and professional profile diversity, has come under considerable focus over the past decade. Iberdrola is an example of international diversity, with members born in US, UK, Mexico, France and Spain; one of these members is the lead independent director.

The lead independent director is Inés Macho, who addresses a number of core responsibilities. Inés Macho chairs the appointments and remunerations committee and Samantha Barber chairs the CSR committee. A more diverse boardroom and a holistic approach to corporate governance have brought ethics, social responsibility and transparency to the forefront of the company’s decision making.

“In Iberdrola we are convinced that the business world must do things differently and that a new capitalism is needed, based on values like honesty, effort and responsibility. For us, results cannot be achieved at any price because the end never justifies the means”, continues Galán. “Corporate governance is and must be a sophisticated and dynamic discipline where everything revolves around the creation of an ethical culture. We should never forget that the crisis we have been enduring was largely caused by a decline in moral principles and short-sighted approaches that put immediate success ahead of results that would be sustainable in the long term.

“Ethics should be prominent in every aspect of society – the economy, politics, finances, and above all in people. Values such as honesty, loyalty, work and respect must be taught from the earliest ages, and guide people throughout their personal and professional lives. There needs to be a transformation of our society towards a more sustainable, inclusive and responsible model, in which people and ethical values lie at the heart of decisions and ethics become an essential part of the business model and corporate culture.”

In 2012 Iberdrola’s board of directors approved a partial reform of the corporate governance system in order to enhance the group’s compliance structure, as part of its interest in continuing to make progress in the implementation of the best good governance practices. The modification of the corporate governance system set up a new compliance unit.

This is a permanent internal body linked to the CSR committee. The current regulations confer wide powers on this unit in relation to the code of ethics, and the crime prevention and anti-fraud policy. Iberdrola continues to work towards its objective of continually updating the improvement of its practices and internal regulations, as well as applying a maximum transparency in the information it provides to the markets.

Renewable development
The company has built a strong position as the largest global onshore wind investor and operator. At the end of 2013, Iberdrola had operating installed capacity above 14,247 MW – 53 percent outside Spain – producing a total of 33,899 million kWh of power in the year. It has a solid and focused renewables business and efficient operating assets (see Fig. 3), with a deep knowledge of growth and development in the market for both the on and offshore sectors in technology, supply chain and regulation. It has now rationalised its project pipeline and concentrates development efforts on strategic markets.

Last year saw the West of Duddon Sands offshore wind farm commission. It has been one of the most efficient offshore projects completed to date in the UK. This is the first project to use next generation facilities, vessels and construction techniques, which will be adopted by the next round of proposed larger projects. The 389MW wind farm is one of the largest offshore wind farms in UK waters, with 108 turbines stretching over 67sq km. Total investment was €2bn, and the project will supply a power equivalent to the average annual demand of 280,000 homes.

The project used a new offshore wind terminal at Belfast Harbour – the first purpose-built offshore wind installation and pre-assembly harbour in the UK. The size of the terminal at Belfast allowed the project to use two of the world’s most advanced installation vessels. Working in tandem, the vessels installed the foundations and the turbine components in record time. The size and scale of the purpose-built vessels has driven efficiencies in the installation process.

“West of Duddon Sands has demonstrated that bigger projects using bespoke technology and processes will encourage the offshore supply chain to industrialise and deliver efficiencies and cost savings. We now intend to build on the company’s on and offshore experience to improve the effectiveness and efficiency of offshore wind industry and reduce the cost of energy. Larger projects will stimulate growth of a larger scale supply chain with lower costs of production, and will bring more investment in faster technological change”, says Galán.

“Iberdrola is at the service of the communities where we are present. Investing around €11.2bn in our current three year plan; with a total tax contribution of almost €5.4bn annually; employing more than 30,000 people and taking on over 1,000 young trainees and apprentices per year, many of whom join the company afterwards.”

Attesting the longevity of the company, Galán explains how career options are offered to many looking to get into the field. “We also provide hundreds of scholarships at international universities to young graduates each year.

We promote the personal and professional development of our employees, with more than one million annual hours of training, which represents around three percent of their working time; and we make purchases of €5bn per year, which generate thousands of additional jobs among our suppliers.” Galán emphasises that it is vital for energy companies to operate in a sustainable, ethical way at a time when around €1.9trn of new investment in energy infrastructure will be needed in Europe alone over the next 20 years – most of it aimed at reducing carbon emissions.

The future of Colombia’s energy sector

World Finance speaks to Ricardo Roa, CEO of Empresa de Energia Bogota, on improving Colombia’s energy subsidies and infrastructure investment needs.

Colombia’s energy industry is flourishing, but still developing. It also offers a lot of untapped future potential. With me now to speak about the electricity sector is Ricardo Roa from Empresa de Energia Bogota, one of the leading electricity companies in the country.

World Finance: Well Ricardo, how is the Colombian energy sector structured and how do you fit in in this?

Ricardo Roa: Since 1991, Colombia’s public utilities system and structure has undergone a structural reform. By 1994, laws 142 and 143 were introduced that formed the basis of the structural reform. Since then, the sector has been articulated at three points.

The first of these is the Ministry of Mines and Energy, which governs the policies and establishes the long-term plans for the whole sector. There is also the Energy and Gas Regulation Commission, which establishes the rules and sets out each of the roles that agents should play while also focusing on quality and price for the end user.

Moreover, there is an inspection, monitoring and surveillance body called the Superintendency of Domestic Public Utilities, which oversees operators and guarantees the supply to the end user.

Consequently, we can say that we now have an infrastructure and regulations that are substantially adequate to provide for the future development of these services in Colombia.

World Finance: Your core business is in transmission and investment in electricity in Colombia, but how well developed is the industry in terms of infrastructure, inclusion and regulation?

Ricardo Roa: There is very good performance in terms of the infrastructure for transporting gas, and transmitting electricity.

The planning is done by the Bioenergy Planning Unit that also invites the three major players in the national transmission system to public tender, to participate in these expansions.

This week and this month, it will be defining the delivery of three very important projects to reinforce the entire national transmission system and ensure the possibility to provide for the country’s future energy supply. These projects amount to around $1.1bn.

Our company has submitted projects to the government amounting to around $2.3bn to guarantee reliability in the supply and transportation of gas. In this respect, we are awaiting some regulatory signals that favour these types of investments associated with providing reliability and guaranteeing a future supply of this energy input for the country.

World Finance: What challenges does the sector face and how are you addressing them?

Ricardo Roa: The most important point at the moment is the discussion about the matter of reliability.

In Colombia, we have two situations because of the availability of hydroelectric power: when there is no water, we have to switch the thermal power plants to gas in the main.

We have to regulate these priorities to fulfil the demand for gas at these critical times. This is a matter that has to be regulated and that we have to make progress on.

It is also important to establish alternatives and other substitutes for gas and hydroelectricity, such as liquefied natural gas for import or export, and other types of services that are still unregulated such as the storage of gas or some ‘peak shaving’ plants that we have defined to fulfil the demand if there is a need to ration gas.

World Finance: The electricity sector uses a system of cross-subsidies. How does that work exactly and why is it important?

Ricardo Roa: In Colombia we follow a system that promotes a constitutional principle of solidarity and distribution of income. It is a way for those who have more to contribute so that those who have less can use these types of electricity, gas, water and sewerage services.

Strata 1 and 2, which are the lowest in the national economy, can receive a grant of up to 60 percent of the cost of the service. Strata 3 and 4 do not receive a grant, they pay the full amount and users at strata 5 and 6, industry and commerce, provide a 20 percent contribution, a surcharge for the services that is used to compensate the need to fulfill the demands of the users that have low resources.

However, we have to raise awareness about the appropriate use of these grants and their focus. A much more efficient and rational State policy is needed. The policy needs to be much more focused on the vast needs still present in large parts of the country, where there are users who still do not even have enough to pay for their own consumption needs.

In other words, consumption for which the user is obliged to pay the full service price.

World Finance: What sort of investment potential is there in the industry?

Ricardo Roa: Well, as I mentioned before, there is still an awful lot to do in terms of the reliability of the provision of the gas transportation service.

There are many, some two or three million, people in the country who still do not have electricity, and much less have natural gas as an efficient, clean and very economical fuel for those living on low resources.

There is great potential here and in the possibilities our country offers as the power hub between Central America and South America, to be able to take the huge gas reserves in Venezuela and Peru and transport them across our electricity grids and gas networks to users in Central America who consume these services in an inefficient and costly manner.

World Finance: How big an issue is fraud an corruption in the Colombian energy industry and how do you deal with this?

Ricardo Roa: Fortunately the electricity sector in Colombia is well regulated; transactions between agents are very transparent.

Agents have been working in the market for many years and have created a culture of transparency, in terms of information, in the market. This has almost entirely prevented any incidents whatsoever relating to corruption or fraud of any nature in this sector.

World Finance: What is your strategy for future growth?

Ricardo Roa: The plan within our strategy is to have shares in companies within four years. These would be businesses that are already operating related to gas transportation and distribution in Mexico, electricity transmission and distribution in countries such as Brazil and Chile.

We also hope to develop our most important project in Peru called Contugas. To this end, we believe that an important element in guaranteeing the commercial operation and feasibility of this network of pipelines that we have developed in Peru could be the installation of a thermal power plant with a capacity of 250-500 megawatts.

This would facilitate the feasibility and operation of this network and consequently, the commercial operation of greater activity that would allow us to offer the service not only to 26,000 customers as we do now, but to at least 50,000.

We have another important goal, which is Cálidda. Cálidda is a company established ten years ago that distributes gas in Lima, and in which we hope to very quickly reach a growth rate of 100,000 customers per year to gain 1.5 million customers by 2024.

Obama plans to boost hi-tech jobs

In a bid to raise stagnant wages in the US, President Obama has announced a strategy to boost training and employment in the field of high technology. A statement released by the White House revealed that over 500,000 vacancies are available in several IT industries, such as software development, as well as cyber-security, which are in increasing demand.

IT roles pay approximately 50 percent higher than other jobs in the private sector

The plan aims to provide assistance to local governments, so that they can in turn train high technology workers. In addition, over 300 employers have so far committed to supporting the initiative through training and hiring.

“Helping more Americans train and connect to these jobs is a key element of the president’s middle-class economics agenda”, White House Deputy Press Secretary Jennifer Friedman told the Associated Press.

IT roles pay approximately 50 percent higher than other jobs in the private sector, which makes this a key area for encouraging wage growth.

In the President’s weekly address on February 21, Obama also discussed the importance of businesses selling more goods and services to the rest of the world, particularly as exporters tend to pay their workers higher wages.

Despite unemployment figures falling to 5.5 percent in the lowest levels recorded since 2008 and job creation last year being the best since 1999, the economy continues to struggle with wage growth. Many of the roles, which can be attributed to the recent improvement in US unemployment figures, are for minimum wage jobs in the services industries, thereby reflecting the necessity for promoting better-paid roles.

Rise of the machines

A spectre is haunting the world economy – the spectre of job-killing technology. How this challenge is met will determine the fate of the world’s market economies and democratic polities, in much the same way that Europe’s response to the rise of the socialist movement during the late 19th and early 20th centuries shaped the course of subsequent history.

When the new industrial working class began to organise, governments defused the threat of revolution from below that Karl Marx had prophesied by expanding political and social rights, regulating markets, erecting a welfare state that provided extensive transfers and social insurance, and smoothing the ups and downs of the macro economy. In effect, they reinvented capitalism to make it more inclusive and to give workers a stake in the system.

A dawning revolution
Today’s technological revolutions call for a similarly comprehensive reinvention. The potential benefits of discoveries and new applications in robotics, biotechnology, digital technologies and other areas are all around us and easy to see. Indeed, many believe that the world economy may be on the cusp of another explosion in new technologies.

With some creative thinking and institutional engineering, we can save capitalism from itself – once again

The trouble is that the bulk of these new technologies are labour saving. They entail the replacement of low- and medium-skilled workers with machines operated by a much smaller number of highly skilled workers. To be sure, some low-skill tasks cannot be easily automated. Janitors, to cite a common example, cannot be replaced by robots – at least not yet. But few jobs are really protected from technological innovation. Consider, for example, that there will be less human-generated trash – and thus less demand for janitors – as the workplace is digitised.

A world in which robots and machines do the work of humans need not be a world of high unemployment. But it is certainly a world in which the lion’s share of productivity gains accrues to the owners of the new technologies and the machines that embody them. The bulk of the workforce is condemned either to joblessness or low wages.

Indeed, something like this has been happening in the developed countries for at least four decades. Skill and capital-intensive technologies are the leading culprit behind the rise in inequality since the late 1970s. By all indications, this trend is likely to continue, producing historically unprecedented levels of inequality and the threat of widespread social and political conflict. It doesn’t have to be this way. With some creative thinking and institutional engineering, we can save capitalism from itself – once again.

The key is to recognise that disruptive new technologies produce large social gains and private losses simultaneously. These gains and losses can be reconfigured in a manner that benefits everyone. Just as with the earlier reinvention of capitalism, the state must play a large role.

High risk, high gain
Consider how new technologies develop. Each potential innovator faces a large upside, but also a high degree of risk. If the innovation is successful, its pioneer reaps a large gain, as does society at large. But if it fails, the innovator is out of luck. Among all the new ideas that are pursued, only a few eventually become commercially successful.

These risks are especially high at the dawn of a new innovation age. Achieving the socially desirable level of innovative effort then requires either foolhardy entrepreneurs – who are willing to take high risks – or a sufficient supply of risk capital.

Financial markets in the advanced economies provide risk capital through different sets of arrangements – venture funds, public trading of shares, private equity, and so on. But there is no reason why the state should not be playing this role on an even larger scale, enabling not only greater amounts of technological innovation but also channelling the benefits directly to society at large.

As Mariana Mazzucato has pointed out, the state already plays a significant role in funding new technologies. The internet and many of the key technologies used in the iPhone have been spill overs of government subsidised R&D programmes and US Department of Defence projects. But typically the government acquires no stake in the commercialisation of such successful technologies, leaving the profits entirely to private investors.

Imagine that a government established a number of professionally managed public venture funds, which would take equity stakes in a large cross-section of new technologies, raising the necessary funds by issuing bonds in financial markets. These funds would operate on market principles and have to provide periodic accounting to political authorities – especially when their overall rate of return falls below a specified threshold – but would be otherwise autonomous.

Designing the right institutions for public venture capital can be difficult. But central banks offer a model of how such funds might operate independently of day-to-day political pressure. Society, through its agent – the government – would then end up as co-owner of the new generation of technologies and machines.

The public venture funds’ share of profits from the commercialisation of new technologies would be returned to ordinary citizens in the form of a ‘social innovation’ dividend – an income stream that would supplement workers’ earnings from the labour market.

It would also allow working hours to be reduced – finally approaching Marx’s dream of a society in which technological progress enables individuals to ‘hunt in the morning, fish in the afternoon, rear cattle in the evening, criticise after dinner.’

The welfare state was the innovation that democratised – and thereby stabilised – capitalism in the 20th century. The 21st century requires an analogous shift to the ‘innovation state.’ The welfare state’s Achilles’ heel was that it required a high level of taxation without stimulating a compensating investment in innovative capacity. An innovation state, established along the lines sketched above, would reconcile equity with the incentives that such investment requires.

Dani Rodrik is Professor of Social Science at the Institute for Advanced Study, Princeton, New Jersey.

© Project Syndicate, 2015

ASEAN region prepares to sink or swim

The ASEAN region is entering a critical year as it prepares to declare itself an integrated economic community. As home to 10 percent of the world’s population it will rank as the world’s seventh largest market, with a combined GDP of $2.4trn that is expected to grow 5.1 percent this year. This is well above the 3.5 percent global growth projected by the IMF, and, fuelled by an boost in annual FDI net flow, the region is expected to outperform the US, EU and Japan. With such enormous potential, and borders set to open between the 10 member countries, the free flow of goods and services is fast becoming a reality. But geopolitical tensions and differences in economic models have led to growing scepticism over integration within an already fragile region.

The AEC blueprint
Born almost five decades ago, the ASEAN member states have previously struggled to create a real impact on integration with only 30 percent of agreements implemented from 1967 to 2007. Since the blueprint of the AEC was signed, 90 percent of targets under the three ASEAN community pillars have been met and a number of regional relationships forged. With the deadline less than 10 months away, committees are being formed, work plans adopted and inter-governmental agreements concluded in order to bring an EU style integrated region into the global economy.

With the third largest labour force in the world, ASEAN nations have outpaced the rest of the globe with income growth remaining strong

Speaking to World Finance, a US Department of State official said: “It is up to the members of ASEAN to decide where their EC is headed, and the EU is one model for them to consider. Establishment of the AEC is an important milestone, which will make it easier to do business in the region. When trade is easier, when barriers are reduced, human potential is unlocked and that’s a big accomplishment.”

Creating a single market
ASEAN member countries are currently at varying levels of economic development, from the richest Singapore to the poorest Myanmar. The middle-class community, believed to total 144 million people has risen from 15 percent in 1990 to 37 percent in 2010. Creating a single market would allow member states to appeal to the demand from this growing middle class, utilise the $5.3trn global trade that passes through its waterways every year and benefit from its ideal geographical location.

As the fourth largest exporting region in the world, the member states of the AEC account for seven percent of global exports and are an attractive investment due to their sophisticated and diversified manufacturing capabilities. Vietnam is currently a global producer of textiles, Malaysia is leading the way in electronic exports and Thailand has become a major player in the vehicle and automotive-parts industry. Integrating these nations will create an economic powerhouse and with demand from the US, Europe and Japan continuing to propel growth, even former competitor China has become an ASEAN customer.

GDP in ASEAN countries

 

Speaking to World Finance, Derek Kidley, PwC Asia Pacific Advisory Leader, said: “The AEC is a potential game changer for ASEAN. We see it as creating an opportunity to do things differently and rethink both strategy and direction. It’s expected to provide new opportunities for existing businesses, and greater opportunities for new businesses looking to enter into the region. With a focused strategy and the access to the right talent, all companies should find it easier to do business across ASEAN.

“From the territory point of view, there is wide support for the AEC; they want it to succeed, but success will very much depend upon pulling together the wide range of skills and experience needed to execute and implement the roadmap.”

Challenges to integration
Establishing this roadmap is, at present, hindered by a number of obstacles including vast differences in political and economic models. This variance means that some countries are benefiting more from the unified marketplace than others. According to recent findings from Baker & McKenzie, Singapore is the preferred base for 80 percent of multi-regional companies due to its open markets and international finance hub, with Thailand losing out to more politically stable emerging markets offering low-cost labour and more favourable business regulations.

Product standards have yet to be streamlined across the nation, making it difficult for companies to sell across the AEC despite progress in cutting tariffs across the region. These non-tariff barriers are believed to have attributed to the fall in intra-regional trade across ASEAN, which dropped to 24 percent of total trade in 2012. Differences in regulation looks set to hinder the creation of free flowing goods with the biggest barrier being protectionism and resistance to foreign industries. This avoidance covers not just international countries, but also neighbouring ASEAN nations where there is already evidence in the motor sector that Indonesia is determined to create a policy that favours its domestic industry.

FDI in ASEAN countries

Speaking in a statement, Benjamin Shatil, regional Asia economist at JPMorgan, said: “Integration within ASEAN will be a key boost to the region’s economic growth in the medium term. We are already seeing a striking increase in intra-regional trade both within ASEAN and among emerging Asia’s economies more broadly.”

With the third largest labour force in the world, ASEAN nations have outpaced the rest of the globe with income growth remaining strong and the population is fast becoming a pivotal consumer market. But in a nation made up of a kaleidoscope of languages, religions and cultures the most difficult task may lie within the businesses community, as Vietnamese officials commented that 60 percent of the country’s businesses are unaware of what the AEC is.

The free flow of goods, services and labour is expected to transform the business potential of Southeast Asia and simultaneously create the biggest emerging market in the world. The ASEAN region looks ready to go but, with three constitutional monarchies, two communist states, three republics, a sultanate and a former military junta to appease, as well as a number of socioeconomic challenges to overcome, appearances can be misleading.